Hepsiburada announced 2024 shopping trends

Hepsiburada announced 2024 shopping trends

Based on millions of orders on the platform in 2024, important data revealing consumption and shopping habits and preferences in Turkey was announced. Interesting results emerged after examining millions of products from many categories, from smart technologies to clothing, from kitchen needs to personal care. Small home appliances that make home life easier were among … Read more

The impact of social media content on shopping – 41 percent shop by watching content

The impact of social media content on shopping – 41 percent shop by watching content

Research company Ipsos published its report titled “TikTok Made Me” detailing how TikTok shapes consumer behavior in the travel, entertainment, finance, food & beverage and automotive sectors. The report reveals how TikTok influences purchasing decisions, especially in the travel, entertainment, food & beverage, finance and automotive sectors. The report, which provides brands with insights into … Read more

Shopping on credit without being a bank customer

Shopping on credit without being a bank customer

Pazarama, one of the group companies of Türkiye İş Bankası, and Zip Finansman A.Ş., a consumer finance company that offers “cardless installment shopping” solutions. signed a collaboration with. According to the statement made by the company, with the Zip payment method available in Pazarama for the first time among the marketplaces in Turkey, consumers will … Read more