Sony becomes the largest shareholder of the company behind Elden Ring

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Sony becomes the largest shareholder of the company behind Elden Ring

By admin, Aralık 19, 2024

Sony becomes the largest shareholder of the company behind Elden Ring





Sony becomes the largest shareholder of the company behind Elden Ring



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It has hundreds of products in the world of manga, anime, movies and video games, and has also developed cult video games such as Elden Ring, Dark Souls, Bloodborne and Sekiro. FromSoftwarethe owner of Kadokawa, Sony with a comprehensive partnership founded. Previous reports indicated that Sony would acquire the company, but the new official development shows that a deep partnership has been achieved.

No acquisitions, comprehensive partnerships

In its statement, Sony announced its share in the shares of Japanese media giant Kadokawa. 320 million dollars by investment 10 percent announced that it became the largest shareholder in the company by increasing its This strategic capital and cooperation agreement ensures that Kadokawa maintains its independence, while opening the doors to a partnership between the two companies for global projects.

Kadokawa is known as the parent company of FromSoftware, especially among gaming enthusiasts. FromSoftware has gained a large fan base in recent years with games such as Elden Ring. However, this new collaboration is only with games not limited to anime, soap opera ve film It aims to make significant breakthroughs in its sectors.

More Kadokawa content to come




Sony becomes the largest shareholder of the company behind Elden Ring



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Sony plans to evaluate Kadokawa’s intellectual properties (IP) more broadly. According to the statements made, Kadokawa’s IPs were produced with the support of Sony. both anime and adaptation productions will be introduced worldwide. Additionally, the global distribution of Kadokawa anime and games will be expanded, and new technologies will be focused on through virtual production and human resource development projects.

Kadokawa CEO’su Takeshi Natsuno, “We are very pleased to have signed this capital and collaboration collaboration agreement with Sony.” With this partnership, Kadokawa aims to strengthen its IP production capabilities, as well as deliver its IPs to more users in the global market, and maximize its IP value by increasing its media options with the support of Sony.

President of Sony Hiroki Totoki He said that by combining Kadokawa’s rich IP ecosystem with Sony’s expertise in global entertainment, they will aim to realize Kadokawa’s ‘Global Media Mix’ strategy and Sony’s long-term vision, ‘Creative Entertainment Vision’.

























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