Social media wars: Twitter (X), Bluesky and Threads…

However, Musk’s changes and his influence in the social media world were not appreciated by all users. Manipulative use of social media, which particularly affects the crypto world, has also eliminated the neutrality of Twitter.

TWITTER DECLINED AFTER ELON MUSK’S PURCHASE

The opening of the way to earn money by interacting with All of these caused the platform, which turned from Twitter to X, to lose blood, and the latest development caused even more user loss.

Considering that Elon Musk supported the re-elected President Donald Trump as a party in the US elections and used X as a tool of manipulation in these elections, it led social media users to look for new alternatives.

Previously, Mark Zuckerberg, the owner of Meta (Facebook – Instagram), founded Threads as a rival to However, this effect did not meet expectations due to inadequate implementation.

Now, users are turning to the Bluesky application founded by former Twitter CEO Jack Dorsey.

While new platforms such as Bluesky and Threads continue to attract attention, what do these platforms offer, what are their user numbers and what is their technical infrastructure? We decided to look for a comprehensive answer to these questions…

COMPARATIVE ANALYSIS

TWITTER (x)

This application, which we all know best, was founded in 2006 and attracted attention as an almost unrivaled application when it was established.

The platform includes features such as Tweets, retweets, likes, direct messages, hashtags, trending topics, live broadcasts, video sharing and, most importantly, monetization through interaction.

Although the number of users is currently stated to be approximately 400 million, it has experienced a serious loss, especially recently, and this is expected to continue.

When we look at the technical infrastructure of the platform, which was purchased by Elon Musk in 2022 and rebranded as “X” and started with the goal of a ‘Super App’, that is, an application where every need meets in one place, we look at the technical infrastructure of the platform, Apache Kafka for processing data streams and large-scale data storage. We see it using technologies like Cassandra.

THREADS

Its user-friendly interface and the presence of simple messaging, group communication and anonymity options attracted the attention of users in the first place. The fact that it did not have a structure aimed at making money kept the content quality higher.

EARNED 100 MILLION SUBSCRIBERS IN 5 DAYS

Founded on July 5, 2023, Threads reached 100 million users in its first five days and attracted attention as one of the fastest-growing consumer software applications in history. Although the application, which did not improve itself later, failed to deliver what was expected and lost some of these users, it still maintains its place as one of the important items in the Zuckerberg-Musk conflict.

Threads uses technologies such as Matrix and Ethereum to provide a secure and transparent communication environment.

BLUESKY

Bluesky, this project launched in 2019 by Jack Dorsey, one of the founders of Twitter, was designed as a decentralized social network and stands out as an application that aims to keep users’ data and privacy under better control. It is explained that this feature of the application, which allows users to create their own rules and algorithms by using a decentralized protocol, adds transparency to it.

The application is being developed as an open source protocol. This supports a community-based approach by making it possible for anyone to review and contribute to its code.

Bluesky, which was initially launched as a system that required an invitation code, has now become available to everyone. This allowed it to reach a wider user base.

Bluesky offers a user-friendly interface and supports text and photo sharing. The platform stands out with its simplicity and accessibility.

IT GAINED A SERIOUS AUDIENCE AFTER THE ELECTION

Bluesky quickly gained popularity among former users of Twitter and has a large user base. However, it would not be wrong to say that its popularity increased after the US elections.

Bluesky gained millions of new users after Donald Trump was elected US President, with users fleeing the X platform owned by Elon Musk. Bluesky gained nearly 2.5 million new users last week, bringing its total number of users to over 16 million. The platform is among many applications aiming to replace Twitter after Musk took over Twitter. “We are seeing record levels of activity across all engagement types – likes, follows, new accounts – and are on track to add 1 million new users in a single day,” Bluesky said. Bluesky said in a statement on Thursday evening that more than 1 million people had signed up for the platform in the last 24 hours, making it one of the busiest days for the company. This also meant that the social network had surpassed the 16 million user mark overall.

The platform also ranks first in the Apple App Store list, which shows that it attracts great attention among mobile application users.

Bluesky uses technologies and technical infrastructure such as ActivityPub and Solid, which prioritize ownership and control of user data.

HOW WILL ELON MUSK RESPOND?

Competition between social media platforms is increasing day by day. Twitter (X), Bluesky and Threads offer various options to their users with their different features and infrastructures.

It is a matter of curiosity how the X platform, which has been losing blood recently under the influence of Elon Musk, will evolve in the future. Likewise, how Bluesky and Threads will grow their user bases and gain a place in the social media world is also followed with interest.

Let’s see whether X, which has a deep-rooted history and has the power of Musk behind it, or Threads and Bluesky, which attract attention with their innovative and simpler features, will be the winner in the competition that has become increasingly heated lately…