In recent years, the artificial intelligence (AI) sector has experienced a great transformation with the rapid progress of technology and the increase in innovation day by day. This transformation has enabled AI technologies to be integrated into all areas of our lives. Global competition between private sectors and governments has rapidly concentrated. While companies are struggling for AI leadership intensively, developments in this field brought many opportunities and difficulties. The potential benefits and risks of AI technologies have led to important discussions both ethical and socially. In this context, Google’s changes in AI principles are considered as a reflection of these dynamics and competition in the sector.
Google has updated its principles for the use of AI technology and removed its previous commitments against harmful applications. This change reflects the target of offering the company’s AI technologies to a wider audience and more customers.
Previous AI principles stated that Google would “avoid using AI technologies for damaging or direct damage to people” and “will avoid information collection or use technologies contrary to human rights”. However, these goals are currently not appearing on the AI Principles website. New principles reflect Google’s goals to offer AI technologies to more users and customers.
While the competition in the field of artificial intelligence is heating, especially X’s artificial intelligence application Gok’s meeting with users with more uncensored content causes companies such as Google, Microsoft to face difficulties in this field. The fact that the answers of artificial intelligence on issues such as war, weapons, elections, the confidentiality and security of individuals gave censored answers were among the important AI principles. However, the increasingly hot competition and especially Gok’s uncensored content pushed Google on the way to stretch.
After establishing AI Principles in 2018, Google refused to renew a government agreement called Project Maven. This contract involved the use of AI to analyze and interpret drone videos. This has created a great reaction between employees, and many employees resigned because of Google’s attitude towards this agreement.
Google’s goal of offering AI technologies to a wider audience has caused tension among some employees within the company. The company dismissed more than 50 employees as a result of protests against Project Nimbus last year. Project Nimbus was an agreement of $ 1.2 billion in cooperation with Amazon to provide cloud computing and AI services for the Israeli government and the military.
Competition in the Silicon Valley is hot
This change is in accordance with the increasing rhetoric of the leaders of the Silicon Valley that the AI race is a “winning” struggle between the US and China. Palantir CTO Shyam Sankar, “a nation -based effort requires effort, and this effort is not only the Ministry of Defense, but should be spread to the whole nation,” he said.
AI competition is on a complex ground
Google’s CEO Demis Hassabis and Google Deepmind CEO said in a statement, “Global competition has occurred for AI leadership and this competition is increasingly on a more complex geopolitical ground,” he said. “Democracies should be guided by fundamental values such as the leading of AI development, freedom, equality and respect for human rights,” Hassabis said.
Reflections of New Principles
Google says that it will evaluate the potential benefits and risks of AI technology more carefully with its new principles. The company said, “It will remain consistent with widely accepted international law and human rights principles and will progress in cases where the benefits are predominant, taking into account the potential risks,” he said.
Google had committed this issue!
Google has committed that he would “avoid using AI technologies to” damage people or directly damage them “and” to avoid information collection or use technologies contrary to human rights “. However, these goals are currently not appearing on the AI Principles website.
As a result, Google’s new AI principles are evaluated within the framework of the growing AI targets and the increasing importance of global competition. However, these changes seem to continue to cause controversy within the company and in public opinion.
Google CEO Sundar Pichai made a few statements about AI technology and the company’s investments in this field. Pichai said that Google will invest about $ 75 billion by 2025 and that most of this investment is for AI projects. He also said that AI technology hopes to be used more in services such as Google Search and that these services will become more popular among users.
Pichai emphasized that with the decrease in AI costs, more use of use will emerge and therefore AI investments offer a great opportunity. In addition, Google’s AI models, such as Deepseek against competitors, he added.