Apple lost its leadership: Huawei is at the top in wearable devices

Apple lost its leadership: Huawei is at the top in wearable devices

By admin, Aralık 19, 2024

Apple lost its leadership: Huawei is at the top in wearable devices





Apple lost its leadership: Huawei is at the top in wearable devices




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US-based market research company International Data Corporation (IDC), in its new report published on global wearable device handled the shipments. According to the report containing data for the third quarter of the year Applelost its leadership in this field and fell to second place. The US giant’s vacant seat will be filled by its Chinese rival. Huawei filled it.

China leads the wearable technology market

According to IDC, China has become the country with the largest share in the wrist-worn devices market. In the first three quarters of 2024, 45.8 million devices were shipped in China. While this figure represented an increase of 20.1 percent compared to the previous year, it also made a significant contribution to growth worldwide. Especially in smart watches, there was a 23.3 percent increase in the Chinese market and shipments reached 32.9 million units.




Apple lost its leadership: Huawei is at the top in wearable devices




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On a global scale 112.2 million smart watches shipments were made, but this figure indicates a decrease of 3.8 percent. Bracelet In the world category 26.8 million across units were shipped, resulting in a growth of 12.7 percent. China contributed to this field with 12.9 million units, growing by 23.6 percent.

Huawei came to the top




Apple lost its leadership: Huawei is at the top in wearable devices




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Huaweibecoming the leader in wrist-worn device shipments with strong year-on-year growth. took over the seat from Apple. The company attracted attention especially with its GT5 and GT5 Pro models. In addition, the second generation Watch D2 model, which was approved as a medical device, made a significant contribution to Huawei during this period.

AppleAlthough it achieved global leadership for a short time in the third quarter with its Series 10 model, it experienced a decrease in its market share due to increasing competition. Competing brands offering a wider range of prices and features have slowed Apple’s growth rate.

According to IDC Xiaomidemonstrated a successful performance in the bracelet market with its new Band 9 model. Improvements in screen brightness, battery capacity and sports-health functions have significantly increased Xiaomi’s shipments. Samsung managed to fill the gaps in the upper segment with its 7th generation products, including the new Ultra model. Additionally, the FE version offered a strong alternative in entry-level products.